Professor Steve Charters

MW; MA (Oxon); PhD (ECU).
Honorary Senior Fellow

Background

History:

Steve Charters left the School in 2007 to take up the role of inaugural Professor of Champagne in Reims Management School in France. He still contributes to the School as an Honorary Senior Fellow. Steve originally qualified as a lawyer in the UK – but was seduced by the allure of wine, and worked in retail and wine education in both London and Sydney. He is one of only 240 members of the Institute of Masters of Wine in the world, and one of only 12 in Australia, having passed its rigorous theory and tasting examination in 1997. He obtained his PhD from ECU in 2004. Steve is also a part-time wine journalist and writer, having contributed to a number of popular books and magazines on wine.

Specialisation:

Steve's primary interests are the consumer behaviour of wine, and the cultural and social context of wine production and consumption. He is also interested in the processes of qualitative research.

Passions/Life Outside University:

Family; food and wine; travel; reading, staying healthy.

Research and Publications

Current Research Area:

The nature and evaluation of quality in wine.

Winery cellar door service.

Research Interest:

Perceptions of quality in wine.

The mythology surrounding wine consumption.

Wine tourism

The motivation to drink wine.

The social context of wine production.

Refereed Journal Articles:

Charters S. and Ali-Knight J. (2002) Who is the wine tourist? Tourism Management. 23(3) pp. 311-319.

O'Neill, M., Palmer, A. and Charters, S. (2002). Wine production as a service experience – the effects of service quality on wine sales. The Journal of Services Marketing. 16(4) pp. 342-362

Charters, S., (2004). What is the problem with Sauvignon Blanc? An investigation of expert dislike of an aesthetic product. British Food Journal, (106)10/11 pp. 850-860

Charters, S., (2005). Drinking sparkling wine: An exploratory investigation. International Journal of Wine Marketing, (17)1 pp. 54-68

Charters, S., & Pettigrew, S. (2005). Is wine consumption an aesthetic experience? Journal of Wine Research, 16(2) pp. 37-52-

Conference Papers in Proceeding:

Charters, S., (2002) The two wines. Proceedings of Bacchus to the Future Conference. (pp. 521-542). Niagara, Canada: Brock University.

Charters, S., and Pettigrew, S. (2003) The intrinsic dimensions of wine quality: An exploratory investigation. Proceedings of the International Colloquium in Wine Marketing. Adelaide, Australia; Wine Marketing Group, University of South Australia.

Charters, S., and Pettigrew, S. (2004). The relationship of wine and food: An exploration. In Carlsen, J., and Charters S. (eds.) International Wine Tourism Research. Proceedings of the International Wine Tourism Conference, Margaret River, Western Australia, May 2004. Vineyard publications: Perth.

Fountain, J., and Charters, S. (2004). Younger wine tourists: A study of generational differences in the cellar door experience. In Carlsen, J., and Charters S. (eds.) International Wine Tourism Research. Proceedings of the International Wine Tourism Conference, Margaret River, Western Australia, May 2004. Vineyard publications: Perth.

Charters, S., and Pettigrew, S. (2005). The relevance of the quality construct to wine consumption. In. Ekstrom, K. M., and Brembeck, H. (eds.) European Association for Consumer Research Conference, Goteberg, 15th-18th June 2005. ACR.